The self-driven businesswoman, international public speaker and author thrives on demystifying social media and the web for those new to the online world.
Kylie’s message on ‘why social media?’ is simple: ‘It is the new telephone and you need to answer the call or run the risk of your competitors answering it for you!’
She is convinced that thanks to the web, social media and technology, size no longer matters. Small is now big business. With a powerful online presence, there’s never been a better time in history for budget-conscious SMEs to compete with cashed-up corporates.
The serial entrepreneur’s journey into the social media space is an inspirational story. Despite being a high school dropout and a homeless teen, by the age of 21 Kylie owned her first business (a café), by 24 her first home, and by 30, she made her first million. Not bad for a girl who never finished high school.
A string of ventures followed including Pinnacle Training Solutions, one of Australia’s leading corporate training companies, and Quantum Leap Corporation, a consultancy for personal and professional performance. In 2009, hugely successful but burnt out from working 100 hours a week, Kylie decided it was time for a career change.
She stumbled upon the worldwide web with its allure of being able to ‘make money while you sleep, work from home in your pyjamas and turn your passion into products’. Her new business niche was born.
Since then, Kylie has studied with several of the world’s leading experts in personal branding and internet marketing.
Her success goes well beyond understanding the dos and don’ts of social media. She draws on her own challenging life experiences and her qualification in organisational psychology and corporate training to drill into the essence of social media’s success: the impulse for humans to create connections and community.
Kylie was a mentor for 3 years on the highly successful ‘Key Person of Influence’ business incubator program where entrepreneurs are mentored by top Australian thought leaders on how to build their personal brand.
Kylie combines substance with humour to inspire, motivate and serve as a catalyst for others to achieve outstanding success and celebrity results in business by leveraging the power of the social web.
We’re incredibly excited to introduce Kylie as a speaker at this year’s A List event!